Digital Winners is an online marketing and digital performance company  specializing in the iGaming industry (Gambling). Our team has been  involved in the affiliate business since 2012 and we currently own more  than 60 websites. We have solidified our position as one of the leading  iGaming affiliates in Greece and maintain a strong presence in numerous  European and North American markets. Some of our most reputable  websites include Bookmakers.bet, Foxbet.gr, Best50casino.com and  CryptoGambling.tv. 

About the Role

We are looking for a skilled Digital (Web) Analyst to join our team and support the continuous optimization of our iGaming platforms. The ideal candidate will have a strong background in web analytics, with the ability to translate traffic and behavioral data into actionable insights that drive acquisition, engagement, and retention.

Key Responsibilities

• Monitor, analyze, and report on website traffic, user flows, and conversion funnels across multiple iGaming brands.
• Track KPIs such as registrations, deposits, FTDs, active players, and retention rates.
• Utilize tools such as Google Analytics 4, Tag Manager, Hotjar, and Data Studio to understand user behavior and site performance.
• Identify bottlenecks and propose CRO (Conversion Rate Optimization) improvements.
• Work closely with Product, UX/UI, and Marketing teams to enhance site usability and maximize ROI.
• Perform A/B testing and multivariate experiments to validate optimization hypotheses.
• Provide regular dashboards and performance reports to stakeholders.

Requirements

• Proven experience as a Web/Digital Analyst, preferably in iGaming, e-commerce, or high-traffic online environments.
• Strong knowledge of Google Analytics (GA4), Google Tag Manager, and data visualization tools (e.g. Looker Studio, Tableau, Power BI).
• Understanding of SEO, PPC, affiliate marketing and their impact on traffic.
• Experience with CRO tools (Optimizely, VWO, Hotjar, CrazyEgg).
• Analytical mindset with the ability to interpret complex data sets.
• Excellent communication skills to present findings clearly to non-technical stakeholders.
• BSc in Marketing, Data Analytics, Statistics, or a related field.

Nice to Have

• Experience in the iGaming sector (sports betting, casino, poker).
• Familiarity with compliance requirements in regulated markets.
• SQL knowledge for data querying.

What We Offer

• Fun and creative work environment
• Competitive salary based on experience
• Real opportunities to grow
• Unlimited training

The position is for full-time onsite work in Kallithea, Athens, Greece.